Marketing Posts

Should You Offer a Free Plan or a Free Trial?

When creating a pricing structure for your SaaS product, what makes more sense? A free plan or a free trial? This article describes the advantages and disadvantages of each approach so you make the best decision for your product.

Being Featured on Product Hunt: My Experience and Lessons Learned

Critic was recently featured on Product Hunt! Read about our experience preparing for launch, how we got featured, and what we recommend if you want to be featured on Product Hunt.

Competition Abounds - Don't Worry About It, Learn Something

You likely have more competition for your product than you realize. However, competition is really just market validation. Competitors can teach you as much as your own customers. Learn how to listen to competitors to avoid problems they have already faced.

Release Early and Often

Go for launch! Release early and often to validate your ideas more quickly, gather feedback earlier, continue innovating, and increase marketing opportunities.

Product Fit Checklist - A Method to Win Customers

A product fit checklist describes the benefits that your product offers to a target customer. Learn how to utilize this industry-proven sales tool to supplement your digital marketing efforts.

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